How to make sure your childcare center educational program is high quality!


As a childcare business owner, creating your educational foundation will help you decide on so many things when operating your center: budget, hiring, interventions ….


It’s so important to take the time and create an educational program you can be proud of.




Here are some key ways on making sure you can do that


Before you write your educational booklet:


  1. Do not compare yourself to other centers
  2. Do not copy or buy another philosophy
  3. Take the time to do a mindcheck: values, beliefs, vision, why
  4. Research philosophies, books and thought leaders that you respect


When writing your educational booklet:


  1. Simplify the booklet in sections: do not focus on activities only….
  2. Write your educational mission statement
  3. Interventions and guidance techniques and methods
  4. Other topics that you should include and that do relate to your educational program: nutrition,...
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Childcare Business Hiring Procedures


Hey there! Join me this week as I discuss an important element in your team handbook: your hiring policy and procedures.

Key points:

  1. Job description: write a detailed job description
  2. Marketing plan: where are you going to place your add?
  3. How to apply: fax, email, in person
  4. Who can apply: selection process: certifications, time availability, repelling those who do not fit your team culture
  5. Interview process: Strengths test, questions ready, set time and place, take notes, example of work
  6. Once hired: 3 month trial basis with 3 month contract
  7. Once 3 months is up, permanent, resign contract

Make sure you download my FREE cheat sheet all about hiring like a boss. 

Strengths finder test click here

Subscribe to my YouTube channel for more free trainings.

Join my online community


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How to market your new childcare business.


Hey there! Today I discuss all about simple ways you can create a marketing plan for your new childcare business before you open.


Some tips are free others are not.


Steps mentioned: 

  1. Knowing your audience
  2. Website creation
  3. CRM
  4. Facebook ads
  5. Networking
  6. Open houses


Training on websites: watch episode


Websites and services mentioned in the video:

NAMECHEAP to buy your domain name

Wordpress to build a simple website

Caley Bell, Childcare center website creator



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How a website can increase the quality and sales of your childcare business.


If there's one thing I want you to get out of this week's video is that your childcare business (new or old) needs an optimized website.

Here are some fun facts:

  • There are over 3.5 billion searches per day done on Google! 
  • 40 000 searches every second!
  • When a person googles something, they are searching for something specific. 

Social media is great but you do not own your Facebook page, group or contact list. The sad truth is that if Facebook decided to go black tomorrow, you would lose everything!

A website can help increase your sales and your customer experience.

Here are a few key take-a-ways

  •  A website allows you to create your own email list
  •  You can automate registrations and your wait list
  • Offer a " members only "page for your customers
  •  Keywords will help you target your ideal customer
  •  A blog can increase your SEO
  •  You can earn income through referral programs

Free document mentioned in the video

 Click here to get my website...

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How to start a childcare business: start up cost


With the increase in two family household incomes it's no secret that the  demand for childcare services has also increased.

There is no doubt that operating a childcare center can be extremely profitable but here’s what you need to know before venturing off into opening your own business.

Average startup cost can range from 10 000$ and move up from there depending on the size and type of center you wish to operate according to

You will incur one time start up costs as well as operating expenses.

To make things easier for you I have created download your childcare business start up cost guide to help you get started.

Links I mentioned in the video: 

I’d love to know where you're on your business venture? Drop me a comment below and  


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How to run a successful childcare business.


Here are my top 4 tips on how to operate a successful childcare business.


1. Mindset – Personal development

Having a clear plan as to how you will develop your skills as a leader is important. You are in the people business. And not just people business but small humans’ business. Working on becoming the very best you can be should be a priority for so many reasons: Customers will feel it, you’ll attract the very best staff and you’ll feel good about your program.


There are so many ways to invest in ourselves.


  • Listen to Podcasts, audio books
  • Work with a coach
  • Start meditating
  • Decide what your values are and make sure every decision you make aligns with the values.
  • Have a strong and clear vision for your business.
  • Give back somehow to your community
  • Take leadership courses

You get the picture…. work on yourself to be a less crappy person


  1. Create clear policies and procedures


Every successful business needs to have...

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Childcare centers and burnout. Preventing burnout in your childcare center

staff burnout Sep 12, 2019

How to spot the symptoms and a few tips that may help.

Here’s a scary but not surprising statistic :


1out of 3 teachers suffers from a burnout during their career.

56% of childcare providers say they have surpassed a 40 hour hour workout more often than they'd like to admit.

According to, “An entry-level Early Childhood Educator (ECE) with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $11.88 based on 58 salaries. 

An early career Early Childhood Educator (ECE) with 1-4 years of experience earns an average total compensation of $12.21 based on 514 salaries. 

A mid-career Early Childhood Educator (ECE) with 5-9 years of experience earns an average total compensation of $12.96 based on 281 salaries. 

An experienced Early Childhood Educator (ECE) with 10-19 years of experience earns an average total compensation of $14.04 based on 317 salaries. 

In their...

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How to reduce stess when your childcare staff is on vacation.

replacements vacations Sep 07, 2019

How to set vacation schedules for your childcare center employees

Summers can be a bit stressful in childcare centers when it comes to vacations and your staff. The safety of the children is your top priority as well as making sure your staff members  get time to rest. Some parents are still at work and so they need childcare throughout the summer.


One of  your many roles as the business owner is to make sure you are organized and well prepared during the summer months to make sure quality people are working with the children. It's not always easy and you’re not the only small business that feels anxiety when staff is on vacation.

Here is a procedure that can help.

 CLEAR VACATION POLICIES in your employee handbook.

Your staff needs to know how much time off they entitled to, the schedule as well as what is expected of them in terms of programming, vacations forms and so on.

Here's free template to help you get started.


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3 documents needed to operate a profitable childcare center


In order to operate a smooth childcare center, you have to make sure that your office as well as paperwork is well set up. This will not only allow you to focus on your tasks but it will free up your time as well. It will also offer consistency to the staff, they will know exactly what to expect and how to deal with certain situations. 


Licensing requirements, background checks, center layouts, accounting and marketing are crucial steps not to be overlooked. If you are interested in a startup checklist, get a copy here.


What else, in terms of paperwork, is needed to make sure your childcare center runs smoothly?


Today, I will walk you through the top 3 documents that will make running your center so much easier!


Before I dive in, I must remind you that the following documents will differ from state to state because of  your areas licensing requirements but the format should be the same. It’s up to you to make sure you take the information...

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Simple ways to increase quality in your childcare center.


Boost registrations and customer satisfaction.

 As a business owner, you should have an attitude of servitude. Your customers , usually the parents of the children in your care, should feel that their child is not only another monthly check. Offering value daily is crucial. 


Having happy customers  should be a top priority in your childcare center.  Satisfied customers can give you referrals,serve as your FREE and most powerful  advertisement and in turn can impact your daycare business greatly.


So let me ask you friend...

If you are brand new to the childcare business world….

 How do you know if you’re offering value to your customers?

Are you offering high quality child care?

Are you going above and beyond to offer exceptional service?


Unless you‘re operating a childcare center on planet Mars competition is everywhere…


Here are my top ideas on how to improve customer satisfaction in your childcare...

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